Categories: IBM

8 Tools Every Video Freelancer Needs

Freelancing has become a new wave of employment that can offer professionals more money, flexibility, and freedom. For video freelancers, you’ll have to find clients, manage your workload, and handle your finances. With the right support and tools, you can turn your video freelancing gig into a successful, thriving business. 

Below are 8 solutions, tips, and tools that can help you stay organized and give your business the best chance.

Camera Backpack

Not only is it important to invest in quality equipment, but the bags and cases that keep them safe, as well. You’ll need to invest in a bag or case that allows you to safely store the camera and all the smaller items like memory cards, batteries, and attachments. 

Cases and bags will keep your expensive camera equipment safe, which is why you should consider making a good investment rather than going for the cheapest option. Base your research and choice off of the equipment you have, and choose accessories that help keep your mind at ease while you’re on the job.

Web Hosting

Without an official website, it makes it difficult to instantly share your work with potential clients. Having a website allows you to market your style, business, and pricing across different social media platforms and advertising pages so you’ll be noticed. There are many different web hosting providers that give you the ability to personalize from templates. Some give you unlimited storage and unmetered bandwidth along with easy installs with platforms like WordPress.

Analytics Tools

As a video freelancer, you’ll have to market your services and avenues like social media and your own website are important tools to use to do so. Many video freelancers use platforms like YouTube, TikTok, and Instagram to showcase their work and advertise themselves. Investing in an analytics tool can help monitor any marketing efforts so you can learn what works and what doesn’t for your business, adjusting your strategy and budget accordingly. 

Project Management Tool

To be a successful freelancer, you’ll need discipline and resolve to get things done, even when you don’t feel like it. Achieving your goals can be a little chaotic if you don’t have a way to track your projects, to-dos, and what comes next. Project management software helps keep you organized, especially when it comes to working with multiple clients within small time frames. It can also help keep you organized with backend work so you don’t find yourself up late working on accounting or filing tasks.

Accounting Software

Accounting can feel like uncharted territory as a freelancer. Some find it intimidating, don’t know where to start, or what steps to take. Luckily, accounting software exists to make your business run smoother so you don’t waste time with bookkeeping. It simplifies the financial process and keeps you serving your clients instead.

Cloud Storage

You’ll need a lot of storage to be able to work on all the footage and source files that come with it. Using a combination of hard drives, SSDs, and cloud storage is the best option for video freelancers. The 3-2-1 method is popular among professionals, which translates to having three copies of any data you want to save, two being stored on physical devices and one in a cloud-based storage solution.

Video Editing Software

As a video freelancer, you’ll need your own high-quality editing software. Before doing your research, set yourself a budget that will be manageable for you, and then shop around. The price may be your biggest concern when first looking, so you may also want to look out for options that come with a payment plan or subscription. 

You’ll also want to make sure that your chosen software is compatible with the equipment you’re using. For example, those using Windows vs Mac have different options that will work for computers or both computers and mobile for editing on the go.

File Transfer Software

When working on projects, you’ll need a way to send footage, drafts, and final cuts to clients and potential team members. This means you’ll need specialized file transfer software that helps you with this.

IBM Aspera is the ideal software solution for video freelancers. This award-winning, patented file transfer solution uses FASP technology to enable businesses to send and share big files across any distance at top speeds. As a video freelancer, this helps you send large, raw footage to clients and team members reliably and securely. You’ll be able to save time and money with an industry-compliant solution and built-in comprehensive security.

Learn More About IBM Aspera with PacGenesis

IBM Aspera takes your video freelance business to the next level, securing your content and allowing you to deliver projects without delay. If you’d like to learn more about Aspera or other file transfer solutions, reach out to one of our highly capable team members at PacGenesis. As a leading IBM solutions partner, PacGenesis has supported hundreds of customers with file transfer solutions that improve processes. 

To learn more about PacGenesis, follow @PacGenesis on Facebook, Twitter, and LinkedIn, or go to www.pacgenesis.com.

512-766-8715

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